Diversity pays off
Taking action on increasing diversity, equity and inclusion is no longer just a matter of responding to consumer demands for companies to take social responsibility. It is simply good for the bottom line. Prioritizing diversity increases both companies’ innovation and growth potential. Multiple studies show the benefits of increased diversity, but there is still a lack of action in this area. A report from Boston Consulting Group shows that companies with high diversity create 19% more revenue. Deloitte reports that diversity creates a positive work culture, and companies with high inclusion have three times as high efficiency and are twice as likely to exceed financial KPIs as companies without diversity and inclusion. Mercer’s When Women Thrive 2020 Scandinavian report shows that the vast majority (94%) of companies and organizations claim that it is important to improve diversity, equity, and inclusion, but just over half (55%) have a documented multi-year strategy for how they will achieve equality.
“Purpose is in high demand. Gen Z and Millennials demand companies to take their obligations seriously. It is our responsibility as companies to create the framework for more diversity. Not just because it’s the right thing to do, but because it’s good business. As experts in youth culture we know the next generation of employees and how to communicate with them in a credible way, designing initiatives and programming where DEI isn’t the frosting, but baked into the cake. We translate Mercer’s strategies, data and analysis into accountable action”
Søs Bondo, Brand Director, Girls Are Awesome.
“There are long-term gains to be made for companies and organisations that take the initiative to systematically improve diversity and seek to create a more inclusive culture. Gender equality is about much more than the composition and balance of genders across employees and leadership. It is about achieving equal opportunities for career development, promotions and pay for all. Through our collaboration with Girls Are Awesome, we combine our global network and expertise across genders, generations and industries – and we look forward to helping both Danish and global customers translate their good intentions into the creation of more inclusive organisations and, ultimately, a more inclusive society,”